World

Despite a drop in wine consumption in traditional producing countries, consumption worldwide is increasing. This trend is consistent with a global orientation to a healthier diet with which wine is associated. Given this reality, the wine market has become international and more than ever now. Supplying countries find themselves exposed to global competition on all markets, emerging or traditional. In parallel, an international community of enthusiasts, experts and wine professionals was formed and brought a new dimension to this universe. The international market represents a crucial issue and requires an appropriate strategy to approach it. Sud de France through its brand and diversity of the vineyard has the assets needed to assert itself on the global stage. Sud de France Développement implements cross-cutting actions with concrete means. These bring particular added value:

Marketing : helps spread the values of Sud de France and the origin Languedoc-Roussillon worldwide
Networking : allows Sud de France and its players to strengthen its position among the global community
Business : helps Sud de France to face global competition by linking regional businesses with international players

Coming events (8) Past events (42)

London International Wine Fair

Dates : 22/05/2012 - 24/05/2012
Location: Londres
Sector: Wine
Type of event: Show/ Consumer Fair
Website: Visit the website